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FSSAI Withdraws Orders Permitting Use of ‘ORS’ With Brand Names

FSSAI Withdraws Orders Permitting Use of ‘ORS’ With Brand Names

FSSAI ORS Ban

The Food Safety and Standards Authority of India (FSSAI) has withdrawn all orders and permissions that previously allowed food and beverage products to use the term “ORS” (Oral Rehydration Salts) alongside brand names, as notified on October 14, 2025. This change immediately cancels earlier regulatory permissions dated July 14, 2022, and February 2, 2024, which had enabled manufacturers to use “ORS” in trademarks or product names with specific disclaimers.

A follow-up clarification issued on October 15, 2025, further states that use of “ORS” in any form whether as a stand-alone term, with a prefix or suffix, or as part of a trademark or label is now considered deceptive, misleading, and in violation of Sections 23 and 24 of the Food Safety and Standards Act, 2006, as well as related regulations. All food business operators have been directed to remove “ORS” from their product names, trademarks, packaging, and advertisements, and to comply strictly with the legal and labelling standards

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