Relying on the decree in DRS Logistics v. Rajesh Agarwal [CS(OS) 1131/2008], the Delhi High Court has accepted that ‘AGARWAL PACKERS & MOVERS’ is a well-known trademark in India. The Court injuncted Defendant nos. 1 to 70 from using the plaintiff’s mark ‘AGARWAL PACKERS & MOVERS’ or any identical or deceptively similar variant as a trademark, trade name, corporate name, keyword, meta tag, or in any other manner, including through Google Search and Google Business Profile listings.
The said defendants were further directed to remove, to the extent within their control, all existing business listings, profiles, pages, accounts and online content using the plaintiffs’ mark or suggesting any association with the plaintiffs.
The High Court held that where a trademark has been judicially recognised as well-known and the plaintiffs have established prior recognition of their rights, the continued unauthorised use of the mark by third parties in online business listings, particularly on Google Search and Google Business Profile, causes irreparable injury to goodwill and reputation that cannot be compensated in monetary terms.
A Single Judge Bench of Justice Purushaindra Kumar Kaurav noted that the plaintiffs had placed on record material demonstrating substantial goodwill and reputation in the trademark ‘AGARWAL PACKERS & MOVERS’, and that the said mark had been judicially recognised as a well-known trademark in India. The Court placed reliance on the judgment and decree dated April 04, 2013, in DRS Logistics (P) Ltd. v. Rajesh Agarwal [CS(OS) 1131/2008], which had declared the mark as well-known and granted a permanent injunction restraining use of identical or similar marks.
The Court further observed that the plaintiffs had succeeded in obtaining recognition of their rights on five prior occasions through interim orders or final judgments. The Court found that the use of the plaintiffs’ trademark, name, logo and other identifying indicia by third parties in business listings, particularly in relation to the same or allied services, was prima facie capable of causing confusion and deception amongst members of the public. The Court also noted that the plaintiffs had no practical means of identifying every infringing listing at any given point of time, as listings on Google Business Profile and Google Maps are continuously created and modified.
Briefly, Agarwal Packers and Movers Limited filed a suit before the Delhi High Court against Agarwal Packers and Movers Delhi and 72 other defendants, including Google LLC and Google India Pvt Ltd. (defendant nos. 71 and 72). The plaintiffs are engaged in the business of packing, moving, relocation and allied services and claim statutory and common law rights in the trademark ‘AGARWAL PACKERS & MOVERS’, which they assert has been declared a well-known trademark in India.
The plaintiffs alleged that defendant nos. 1 to 70 and defendant no. 73 had created and/or operated business listings on Google Search and Google Maps using the plaintiffs’ trademark, name, logos, photographs and other indicia, thereby misleading the public into believing an association with the plaintiffs. As on Jan 27, 2026, the plaintiffs identified approximately 202 fake Google Business Profile listings, of which 6 were directly listed in the trade name ‘Agarwal Packers and Movers Limited’. Although defendants 71 and 72 removed a substantial number of these listings, they declined to act against 72 of the 202 listings and insisted on a Court order before further removal.
