Saraf and Partners acted as the legal counsel to IvyCap Ventures (“IvyCap” or “Client”) in connection with its investment in Woovly India Private Limited, which operates under the brand name “Live2.ai” and offers software and AI products enabling enterprises to streamline their marketing and social media management (“Company” or “Live2.ai”).
The USD 13 million Pre-Series B funding round was led by IvyCap (the “Transaction”), with participation from another institutional investor. Live2.ai also counts Sony Innovation Fund among its existing institutional investors.
Live2.ai is a fast-growing AI-led technology company with an expanding international footprint. The Pre-Series B funding round will support the next phase of its growth and further strengthen its presence across North America, Europe, and the Asia-Pacific region.
Throughout the Transaction, the team provided strategic guidance, practical solutions, and legal support, ensuring IvyCap’s rights and interests were protected while enabling a successful closing.
The transaction team was led by Vivek Pareek (Partner) and comprised Kevin Davis and Tarun Ashok (Associates).